BLACKPINK Remains At The Top For September's Brand Reputation Index For Girl Groups

BLACKPINK remains the first rank for this month's brand reputation rankings for girl groups, as revealed by the Korean Business Research Institute!

Using big data collected from the 11th of August to the 12th of September, the rankings were determined by analyzing consumer participation, interaction, media coverage, and community indexes of various girl groups.

The "Ice Candy" singers, BLACKPINK, remains on the top spot for this month's list with a brand reputation index of 11,211,456. The quartet superstars marked an impressive 12.99 percent increase in their score since August having a brand reputation index of 9,922,928.

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A post shared by BLΛƆKPIИK (@blackpinkofficial) on Sep 7, 2020 at 3:28pm PDT

The girl group's high-ranking phrases in the group's keyword analysis included "Billboard," "YouTube," and "Netflix," while "record," "surpass," and "release" are their highest-ranking related terms. The positivity-negativity analysis of BLACKPINK revealed a score of 89.02 percent positive reactions.

Last month, the group's high-ranking phrases in the group's keyword analysis included "4th anniversary," "YouTube," and "How You Like That." On the other hand, BLACKPINK's highest-ranking related terms had "release," "surpass," and "record." The August positivity-negativity analysis of the group revealed a score of 84.77 percent positive reactions.

Moreover, fifth last month, MAMAMOO rose to second place in the rankings after enjoying a 29.89 percent increase in their score. The girl group earned a total brand reputation index of 5,893,884 for September.

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A post shared by MAMAMOO (@mamamoo_official) on Sep 7, 2020 at 8:00am PDT

Oh My Girl, who is fourth last month, came in third place with a brand reputation index of 5,147,279, marking a 12.81 percent rise in their score since August.